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Thinking, Fast and Slow (Penguin Press Non-Fiction)-Paperback – 28 May 2012

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The phenomenal international bestseller – 2 million copies sold – that will change the way you make decisions

‘A lifetime’s worth of wisdom’ Steven D. Levitt, co-author ofFreakonomics
‘There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece isThinking, Fast and Slow
Financial Times

Why is there more chance we’ll believe something if it’s in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when wethinkwe are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.

About the Author

Daniel Kahneman is a Senior Scholar at Princeton University, and Emeritus Professor of Public Affairs, Woodrow Wilson School of Public and International Affairs. He was awarded the Nobel Prize in Economics in 2002.
Seller The Book World
Author Daniel Kahneman
Return Policy 7 DAYS
SKU: 141033576 Category: Tags: , , , , ,

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